Every day of delay is a day of lost revenue—book your retention audit now
About Us

The Vision Behind CX Retention Shield

Sheneen Ellis is a CX transformation expert and founder of CX Retention Shield, a boutique consultancy that turns underperforming support functions into high-impact revenue engines.

With 15+ years in customer experience, retention, and operations leadership, she brings deep expertise in scaling agile teams, eliminating churn, and recovering lost revenue across high-growth DTC, wellness, and fintech brands.

Great teams aren't hired—they're built. My leadership style elevates high-potential performers into A-players through clarity, accountability, and culture.

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My Core Philosophy

Continuous Improvement

Continuous Improvement is the Standard

Rooted in the Kaizen philosophy, every engagement is built on incremental improvement. Whether it's refining escalation paths, save flows, or agent coaching, I implement small, strategic changes that drive sustained CX and revenue performance.

Lean Six Sigma

Eliminating Waste, Enhancing Quality

Using Lean Six Sigma, I apply structured problem-solving and process optimization to reduce refund leakage, eliminate non-value-add activity, and increase margin per customer.

Data-Driven Decisions

Decisions Backed by Insight, Not Instinct

Data isn't a dashboard—it's a competitive advantage. Every transformation begins with truth: I implement scorecard systems, real-time reporting, and closed-loop feedback that turns raw metrics into actionable momentum.

Every day you wait is a missed chance to reclaim profit.

Even a 1% drop in preventable refunds can recover $500K annually for a $50M brand.

Stop letting support, saves, and sales operate in silos.

Ready to Shield Your Revenue?

Let's discuss how our retention solutions can help your business.

Contact Us Today

Your Shield Against Churn, Refunds, and Chargebacks!